INDUSTRY SCREENINGS IN TOKYO
For the third time, German Films organized industry screenings in Tokyo presenting seven new German films to Japanese distributors over the course of two days in March. As Japanese audiences have a particularly strong interest in historic and cultural issues, the Tokyo screenings aimed to widen this perspective by offering genre films like THIS CRAZY HEART, HANNA’S HOMECOMING and the animated MANU THE SWIFT at the Nippon Film Art Cinema. Seven sales companies (ARRI Media International, Beta Cinema, Global Screen, Picture Tree International, Sola Media, The Match Factory, and Films Boutique) joined the event to present upcoming films to Japanese buyers and enforce their network in Japan, a country which is one of the strongest markets in Asia. German Films also took the opportunity to present the Distribution Support scheme to Japanese buyers and inform them of upcoming films as well as discussing a future cooperation with the Tokyo International Film Festival whose Artistic Director, Yoshi Yatabe, invited the delegation for a casual dinner in a typical Japanese location.
The highlight of the Tokyo Screenings was the Japanese premiere of IN THE FADE in the presence of director Fatih Akin, and actors Diane Kruger and Denis Moschitto at the Human Trust Cinema Shibuya. The film tallied 5,200 admissions on the first weekend.